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  • Musical / Songwriting / Music Biz Skills
    No creative skills, just mainly business experience

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  1. Hi Smueske, I agree with everything you have written. I've had the view of it is time for indies to change the power structure for a number of years now. It is time for innovation and thinking out side of the box. Tell me, would you like to do an interview on your thoughts? I have a subscriber list of people that are trying to start and or run record labels and I think that your observations will be very valuable for you and for my subscribers. If so, you can hit me up at independentmusicstartup@gmail.com where I'll break down the details. Trevor
  2. Twitter can be used effectively if you have fans that have joined to you and you want to let them know what you are up to. A bit like sending texts to your friends if you're on holiday letting them know you've just done something really cool, etc. It could also be a useful tool, if your twitter friends are people that have large following, that could help spread the word and drive traffic to you or your website http://www.independentmusicstartup.com/recordlabelguide.html
  3. Sort answer: Promote online. Can be a little time consuming but very essential. To do it on a small budget use the following list as a "very rough'' guideline: Networking Use social networking websites (Myspace, Facebook, Bebo, etc) Use video sharing sites (Youtube, Viddler, etc) Use blogs (your own and comment on other peoples - make sure you leave track backs or links back to your blog) Use word of mouth (always the best way) Use online PR companies (PRWeb.com, PRLeap.com - These types of companies can spread your press release all over the web if your release is compelling enough) Use forums (find out where people that like your type of music hang out - but stick to the rules instead of just turning up and promoting) If you are starting out and would like to know what to do to set up a record label visit: http://www.independentmusicstartup.com/recordlabelguide.html
  4. Great advice! Here's some extra advice: When you have a big following or even during your time of building your friends lists on anyone of the social networking sites, you should always have point them towards your main www.yourbandname.com site. Set it up to ask people to give you their names and email address (with permission), so that you can send them updates. Social networking sites are a great source of getting traffic to your website. If you are just starting out and would like to get some helpful tips and knowhow, visit: http://www.independentmusicstartup.com/recordlabelguide.html
  5. Even though this is a old topic/thread, I thought I'd just add my 2 cents worth: Online, online, online! If you could direct your fans to getting online you will be much more better off. It doesn't cost the Earth and potentially you can get a further reach. Where to start? Most people have a myspace or facebook page or any one of those social networking site profile pages. Use them as a tool to drive traffic to your main website to join you email list. Use blogs to tell your fans your views and thoughts. And encourage feedback. Interact with them constantly. Take them on a journey with you through your life as a musician. Collect their email addresses (with permission) and let them know when you are doing something, anything (within music reason). Any time you update your blog, website with some interesting news, send a email out to them. Another thing, when you send out these emails, keep it personal and not general. Ramp up the heat in your email updates and blog posts when you are coming up to a release. This is the most critical time to take them on a journey as this is when you want them to buy something! You can do this by also using video by shooting things like when you are going to the studio to do some work. Take them with you as you're traveling etc. Just like a documentary. Continue to do these sort of things integrating your blogs, youtube, myspace and email until you launch. Obviously letting them know the release date of course! If you do this correctly, you not only have a good launch, but you also build a good relationship with your fans. Trevor www.independentmusicstartup.com/recordlabelguide.html
  6. MisterT


    Hi Tom, If you have sorted this out yet and you want complete control over your sales, you can use Paypal on your website (assuming you've got one). If you put up say 30 second samples of each individual track with a buy now button next to it (from Paypal), you can sell your tracks direct. Go to Paypal.com to read up on how to set this up Or hit me up at independentmusicstartup@gmail.com Trevor
  7. Hi G, In the UK the 70% - 30% split is the main standard, although this can vary in some cases. The signs you can look for are: How long have they been in business What artists have they got on their books How many artist How proactive are they Are they reachable
  8. Hey Prometheus, Why stop there? You should ask your PR guy to recommend a good online PR company as well (if they don't specialize there). Check out PRweb.com and PRLeap.com.
  9. Hi Prayag, Being in agreement with the previous two replies, I will wholeheartedly agree to get it in writing. I have found that when you have reached a verbal understanding that yourself and another will work together, the written form is best before any work commences. It cuts out a whole heap of argument out (God forbid that happening) from the beginning. Besides, if one or any of the songs you create becomes a hit having a agreement in place will determine the correct and agreed royalty/profit splits. Trevor http://www.independentmusicstartup.com/recordlabelguide.html
  10. I must admit, I haven't use Twitter that much, but it is a very useful marketing tool. For what it's worth - www/twitter.com/IndieMusicStart
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