The Importance Of Radio And Dj Promotions

[seekerofknowledge]

After years in this business and success, I came to realise that having your material played on the radio, whatever radio be it local or bigger, is where its at....and if you get to be interviewed the better.  Getting to the DJ's is tricky, but they have the power to play your stuff week in week out, so never understimate their influence on what is doing the rounds. Publicity is all, and gigs too, but promoters need to have confidence and want to know that there is a public that wants you....many of my label buddies tell me that they only sign bands or musicians that have fan clubs of 2,000 plus and twitter interest.....and you're really not going to have those fans unless you are gigging and being talked about somewhere.  I myself have my own radio show, 'Pick 'n' Mix on Selsey Internet Radio....small right now, but still able to pick my guests, chat, and feature new unheard of material....and guest on shows myself Jeff Dorsett's 'Soft Rock Show' later this month.....having got involved in Radio I saw a clearer picture of the benefits to musicians that never get a look in.....so take my tip and make yourself known to the lesser known radio networks because the biggies are playlists of current stars rarely letting in unknowns.