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Music Marketing Challenge #1 - Dakota Cochran

| Ok, a very simple music marketing challenge.

 

  • Take a track of yours on either Soundcloud or YouTube.
  • Sceenshot the current song stats including plays, post the pic in reply to this topic.
  • Write a blog post that embeds the song on either of those platforms (if you don’t have a blog, start one for your band here on Songstuff!)
  • Share that blog post into your Facebook, Twitter and Google+
  • Do everyhing you can legitimately promote your song, blog post, and social media posts. Don’t break the rules or TOS of any site you promote on.
  • 7 days later, post a screenshot of your post likes, shares etc, your blog post likes, and your song plays.

 

 Come back and explain your promotion, what you did how you did it! |

Originally posted by: John Moxey
 

 

 

 


The Results From Dakota Cochran's (Take 1)


SS_7daysin.thumb.png.c34cf1e0a3dafec4b5a513b0363223e4.png

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Hi Dakota,

 

To embed a YouTube video, no embed code is needed at all, just the video or playlist URL. This is also true for a lotof other music and social platforms like spotify, SoundCloud etc. :)

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It must be the hardware I am using, Windows 7 on a 2012 Vaio laptop, it wouldn't accept it until I did that. Tried the embed button in the tool bar, and only would get HTML code, but no video.


Now it is working with just the URL haha, well that's a coincidence.
 

Edited by Dakota Cochran
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Starting with 33 views, I finished the first challenge with 358! 

 

Results Breakdown:

 

  • Most traffic was coming from well placed hashtags and posting "Like4Like" posts in many groups across Facebook.
  • Twitter was a small source of views, again from well placed hashtags: the best performing tweet getting just over 1000 Views and 200 Impressions, on a Friday posted at 9 A.M. E.S.T
  • The Facebook Tactic: make a post saying "like for like, sub for sub, YouTube" and share it roughly 200 times to 60+ Facebook Music Groups. My post, using that tactic, had 5087 Views over one weekend, with over 1000 Impressions, 300 Comments, and 300 Link Clicks.
  • Starting with 62 Followers, and approximately 380 Total Channel Views over 120 days, this challenge helped me to increase those numbers to 92 Followers, and 920 Total Channel Views in 7 days.
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